Coffee with an intense character and a full-bodied presence.

• Exhibitor: SEGAFREDO - MASSIMO ZANETTI BEVERAGE IBERIA, S. A.
• Brand name: Segafredo Extra Strong
• Sector: GRANO

Coffee with an intense character and a powerful body, featuring roasted notes and a long-lasting flavour.

Massimo Zanetti Beverage Iberia (MZBI) is one of the leading groups in the coffee and hot beverages sector, combining tradition, innovation and a global presence. The company brings together leading brands recognised for their quality and excellence, notably Segafredo, Nicola and Chave D’Ouro, whose combined turnover exceeds 50 million euros. Specialist in Multichannel Distribution With nationwide coverage and an efficient multichannel network, the company serves over 15,000 clients, producing around 2 million coffees per day with a team of 260 employees. MZBI combines experience and technology to ensure agile and high-quality service across all distribution channels. Investment in Innovation The company makes continuous investments in R&D, developing new products and improving existing processes, ensuring constant innovation and meeting market needs. Quality and Sustainability MZBI holds various certifications that attest to the quality and sustainability of its products, including fair trade, organic certifications and social responsibility standards. Each stage of production undergoes rigorous testing, guaranteeing the excellence of the final product. Eco-friendly practices, such as recyclable packaging and waste reduction, reinforce the company’s commitment to the environment and sustainable development. Logistics and Distribution MZBI’s infrastructure includes modern warehouses and distribution centres equipped with state-of-the-art technology. Its extensive distribution network ensures fast and reliable deliveries, with a presence in both national and international markets and the flexibility to adapt to local requirements. The combination of strong brands, continuous innovation, proven quality and sustainable practices positions MZBI as a dynamic leader in the coffee and hot beverages sector, offering products of excellence to clients worldwide.