Hosted Buyers Program

In collaboration with

logo ICEX

Buyers participating in the Hosted Buyers Program -a programme that counts with the collaboration of ICEX España Exportaciones e Inversiones and MAPA within the framework of the Spain Food Nation agreement- find interesting products every year during their visit to Salón Gourmets. Our SG Matchmaking web application ensures that meetings with exhibitors registered in the Business Center are generated based on the specific commercial needs of each buyer, achieving more relevant and efficient meetings for the company.

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Who qualifies as a hosted buyer?

If you are a senior level decision maker in a company at the fine food and beverages sector with a high volume of imports and no head office in Spain, you may be eligible to attend Salon Gourmets as a Hosted Buyer.


  • Round-trip flight
  • Stay at a 5* hotel located in Madrid (included bed and breakfast)
  • B2B matchmaking app to schedule your own appointments
  • Daily round-trip shuttle bus service to the exhibition venue
  • Free entrance to the fair and exclusive access to the Business Center and Hospitality Area
  • Translation service
  • Product tastings at Salon Gourmets

How to apply and participate



Fill out the registration form. Salon Gourmets will assess your application and may ask you for more information if necessary. An active website is compulsory in order to be elegible.



Once selected, you will receive an e-mail with the username and password to log into both your exclusive area and the SG Matchmaking web application


B2B Matching process

Access the easy-to-use SG Matchmaking application, and contact exhibitors of your interest to pre-book business meetings at Salon Gourmets from your computer.


Meetings schedule

Once the period for accepting, denying and asking for appointments ends, other meetings with suitable exhibitors might be pre-arranged by the Organization. Our guests will also have free time (complete evenings or mornings) to explore the fair by themselves and visit other exhibitors of their own interest.

Need more information?

Contact our team, who will be pleased to answer any question about the Hosted Buyers Program.

Hosted Buyers Program 

By participating in the Hosted Buyers Program, you automatically accept the Terms and Conditions. Please read them carefully.